FORMULA 1®
A world-renowned high-speed race in which Pirelli has been the exclusive tire sponsor since 2011.
Performance and state-of-the-art technology packed into a racing tire. It has also been used to develop Pirelli general-purpose tires.
Performance, safety and control: the challenge continues. Passion, creativity and experience: the winning formula.
LUNA ROSSA PRADA PIRELLI TEAM
Pirelli collaborates with global high-end brand PRADA. Made a high-speed sailing team named “LUNA ROSSA PRADA PIRELLI”, perfect union : exceptional performance derived from innovation, technology and passion for competitions.
FISI
Pirelli is the official sponsor of the Italian Winter Sports Federation (Federazione Italiana Sport Invernali) and the official tire sponsor in 2018-2022.
IIHF ICE HOCKEY WORLD CHAMPIONSHIP
Pirelli is a sponsor of the IIHF Ice Hockey World Championships from 2017 to 2023.
FC INTERNAZIONALE MILANO
A long-lasting collaboration made possible thanks to common values: passion, performance, teamwork and an international approach. 27 years of successful partnership.